Barletta Pontoon Boats to host open house, dealer meeting

Barletta Pontoon Boats, located in Bristol, Ind., recently announced the dates for its inaugural Open House/Dealer Meeting. The open house will take place the week of Aug. 6-10, 2018. The official dealer meeting will take place Aug. 14-16.

The open house will be hosted at the Barletta Pontoon Boat manufacturing facility in Bristol, Ind. In a more informal setting, Barletta will be hosting dealers and prospects who may not be able to attend the official dealer meeting due to other engagements.

Several boats will be on display at the manufacturing facility and boats will also be available for on-water demonstrations at a local lake. The Barletta Pontoon Boat team will be available to answer questions, give product walkthroughs, lead plant tours and provide as much information as needed to help dealers and prospects make informed decisions. The sales team will be available for dealer signings and order writing.

On Aug. 14, the Barletta team will transition the open house to the dealer meeting location at Center Six-One-Five in Elkhart, Ind. While still maintaining an informal “feel”, the official dealer meeting will offer some structure including product training, pricing and promotions discussions, opportunities to network with other Barletta Pontoon Boat dealers and share best practices, and opportunities to network with Barletta’s vendor partners. 

“I don’t know if you would call this our “official” launch party, but it kind of has that feel,” said Bill Fenech, president and co-owner of Barletta Boat Company. “Over the past year, I’ve had the opportunity to meet and spend time with many of our dealers and their teams. And the energy that I’ve felt in these brief encounters has been incredible. I can only imagine what it will feel like getting these high-caliber, high-quality dealer partners all in one spot, at one time. The energy will be off the charts.”

Barletta plans on the energy carrying through into MY2019 with the eagerly anticipated release of its next series, the Barletta E-Class (Elite) pontoon boat lineup. A affectionately called the “little brother” of the L-Class (Luxury), the E-Class will have an MSRP one price-point below the L-Class, yet maintain a lot of the DNA of its successful “big brother.”

“From the dealer and retail response, we feel we knocked the L-Class out of the park,” stated Jeff Haradine, VP of Sales. “We were very careful to not lose the “mojo” we created with the L-Class, and still build a pontoon boat that will very easily stand on its own merits. With the price-point, we have the opportunity to reach a whole new group of potential pontoon boat buyers who are clamoring for our products.”

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