Freedom Boat Club officially relaunched two of its Charleston, S.C. destinations on June 3, 2017. The Charleston club now sports a new fleet of boats and now operates under the leadership of a new ownership team.
According to Freedom Boat Club President and CEO John Giglio, Charleston is perceived as an outstanding growth market with tremendous membership potential. While the company has 165+ current members locally from two locations in Mt. Pleasant and Seabrook Island, and has had a regional footprint since 2005, the club’s performance was perceived to be far beneath its potential.
“Our corporate team met with the original franchise owners as well as another successful franchise owner operating three clubs in South Carolina and decided to work together to further develop this very promising boating market,” said Giglio. “Our combined management horsepower and experience in operating successful boat clubs, coupled with a dedicated focus on the Charleston market and the major investment in a fleet of top boating brands, is expected to positively impact our business while providing outstanding opportunities for local boaters seeking affordable boating options.”
The new ownership team hosted a special grand opening relaunch party at the Charleston Harbor Resort and Marina in Mt Pleasant. The event included a ribbon cutting ceremony with local dignitaries, live entertainment and a land display featuring new Scout boat models. Scout executives were also on hand for the festivities.
“We are excited about the opportunities associated with growing the Charleston market, along with the horsepower focused from our joint ownership team,” said John Giglio, Freedom Boat Club president and CEO.
Freedom Boat Club’s two Charleston locations now include more than a dozen brand new Scout fishing boats, Hurricane deck boats and Sweetwater pontoons.
For more information, visit www.freedomboatclub.com