Discover Boating featured on Fox & Friends
Fox & Friends featured Discover Boating and ways to get on the water on Wednesday, May 31, reaching more than 1.8 million viewers across the country with an advertising value of more than $887,000, which is the approximate value if the segment was a paid ad.
“Ellen Hopkins did a great job talking about ways to get started in the boating lifestyle with an array of new, entry-level boats displayed on the FOX plaza in Manhattan, which included a personal watercraft, pontoon boat, deck boat and dual console fishing boat,” said Carl Blackwell, president of Grow Boating.
The segment was part of Discover Boating’s PR efforts to encourage people to get started in boating. Also, Fox & Friends included Discover Boating online after the show, which reaches a potential 28 million online visitors.
