Malibu names new vice president of sales and marketing

Eric Bondy has been named the new vice president of sales and marketing at Malibu Boats, the company announced Thursday.

Bondy has extensive experience in the powersports industry and, in 2008, was named the Powersports Business Executive of the Year by Boating Industry’s sister publication. He developed and implemented growth strategies for respected makers of motorcycles, ATVs and snowmobiles including Arctic Cat, Kymco and Textron Specialized vehicles. Bondy was most recently vice president, sales and marketing, for camouflage outfitter TrueTimber Outdoors.

“We’re very excited and fortunate to have Eric Bondy join the Malibu team,” said Malibu Boats CEO Jack Springer. “With a proven record in outdoors, power sports and specialized vehicles, he’s an ideal fit for the global leader in the water sports towboat industry. His proven expertise in product and brand development, customer service and sales meshes perfectly with Malibu’s goals and I am confident that he will bring new ideas forward to advance Malibu even further.”