RBFF introduces improved TakeMeFishing.org

The Recreational Boating & Fishing Foundation has launched a new and improved TakeMeFishing.org with an all-new look and streamlined content to inspire Americans to enjoy a day on the water fishing and boating.

Designed to act as a mentor, guide and tool that breaks down initial barriers to getting people involved in fishing and boating, the new TakeMeFishing.org is geared toward less experienced anglers and boaters that need help understanding all it takes to have a successful day out on the water, as well as providing information for more experienced anglers and boaters.

“We’re pleased to offer a premier online experience that motivates outdoor enthusiasts across the U.S. to get out on the water,” said RBFF president and CEO Frank Peterson. “Fishing and boating are great ways to spend quality time with family and friends, and create lifelong memories. Our smart, effective, digital tools make it easy for anyone to get involved in fishing and boating with the click of a mouse or swipe of a finger.”

WEBSITE IMPROVEMENTS:

  • Mobile Friendly – The site was developed in responsive design and provides an optimal viewing and interaction experience across a wide range of devices (from desktop to tablet to mobile phones).
  • Easy to Navigate – The content has been simplified and better organized so it’s easier for users to find the information they need. Access to topical content and information that is key to participation, including fishing license and boat registration links, is quicker and more intuitive.
  • Enhanced Places to Boat & Fish Map
    • The interactive Places to Boat & Fish Map has new features that allow users to search for a body of water based on fish species, gear and equipment, bait shops, fishing license vendors, boat ramps and more.
    • Users are encouraged to rate bodies of water and provide comments via Facebook Connect.
    • The map features only bodies of water that are managed by state and/or federal agencies to ensure users are receiving the most accurate information.

 

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