MIAMI – Marine Marketers of America (MMA) has issued an official call for entries for the 2015 Neptune Awards. The awards, which recognize outstanding work in the marine marketing field, will be presented at the Miami International Boat Show in February 2016. The competition is open to any company or organization producing and publishing marine industry marketing work this year between Jan. 1 and Dec. 31, 2015.
Sally Helme, MMA vice president and awards committee co-chair, stated, “We hit a new high for the Neptunes last year with 122 entries and 14 award winners, and I am confident that the field of entries for 2015 will be even stronger. There is a tremendous amount of marketing energy and creativity in the boating marketplace right now and we hope that marine marketers will take advantage of the Neptune Awards program to have their creativity and innovation recognized and celebrated by their peers.”
The competition is the eighth annual contest for the coveted Neptune Awards. 2015 entries will be accepted for a record 17 different categories. The 14 categories repeating from the 2014 competition include: national magazine ads, national magazine ads in a series, web advertising-banner ads, product literature, newsletters, email promotion/blasts, regional/local marketing, video, mobile apps, social media, marketing innovation, special event/sales promotions and diversity marketing initiatives. In addition to these 14, three new awards will be offered for 2015. Two of the new awards are for web advertising, one for “high impact units” and one for native advertising or content integration. The other new Neptune Award will be for best overall marine marketing website.
“Websites are critical components of every marketer’s arsenal, and represent one of the most important interfaces with customers and prospects,” said Helme. “We’re sure this will be one of the most hotly contested categories.”
Deadline for submissions is Jan. 8, 2016. Complete program details, including entry guidelines and the official entry form, are posted on the association’s website: www.marinemarketersofamerica.org. For more information about the 2015 Neptune Awards program, please contact Awards Program Co-Chairs, Sally Helme at 401-845-4405 or firstname.lastname@example.org, or Cindy Pechous at 312-946-6239 or email@example.com.