MDCE unveils 2015 VIP Planning Kit offer

Organizers of the Marine Dealer Conference & Expo have launched a VIP Event Planning Kit promotion designed to help attendees plan for and get the most out of their attendance at the 2015 MDCE.

In addition to the Early Bird Discount of $25 and an MRAA Member discount of $75, those who register on or before August 31 will receive an exclusive VIP Event Planning Kit that will feature numerous opportunities for attendees to maximize their success at MDCE. The event is being held Nov. 15-18 in Orlando, Fla.

Click here to view details of the VIP Event Planning Kit.

“With up to $100 in discounts and more education than ever before, MDCE 2015 offers incredible value to those who register this time of year, but this promotion also gives us the chance to help attendees get more out of their experiences at MDCE,” explains Liz Walz, vice president of the Marine Retailers Association of the Americas, which co-produces the MDCE with Boating Industry. “The VIP Kit is packed with tools, resources and coupons, including an insider’s guide to this year’s show that they will receive in early November.”

Available to anyone who registers for the MDCE on or before August 31, the VIP Event Planning Kit will offer tips, ideas and opportunities for driving up their return on investment at the MDCE. The kit will include:

  • A custom letter with advice on how to get the most out of the MDCE
  • An advance copy of the MDCE On-Site Directory, featuring the most comprehensive MDCE details available
  • A detailed overview of the educational schedule, content and speakers to assist in planning an agenda in advance, including speaker videos
  • Exclusive discounts on books and other resources made available by MDCE presenters
  • An advance copy of the MDCE Floor Plan & Exhibitor Guide to help strategize how to navigate the expansive MDCE Expo Hall
  • An “Experience Orlando” package with more than 30 coupons to use in the surrounding area, including some that can be used right across the street from the MDCE at Pointe Orlando
  • An Insider Tips Guide from show staff, showcasing little-known, behind-the-scenes tips and ideas that will help you maximize your time at the show

“We’ve truly made this year’s MDCE new, based on feedback from the marine retail community,” explains Jonathan Sweet, editor-in-chief of Boating Industry, co-producer of the event. “From the expansion of the Pre-Conference Workshops to the addition of the Learning Labs and all the new topics and speakers in between, this year’s MDCE will deliver more takeaways than our attendees have ever experienced. The VIP Event Planning Kit will help them capture those that will make the biggest difference for their marine business.”

This comprehensive promotional offer is available beginning today and lasting through August 31. The VIP Event Planning Kit will be delivered to attendees electronically the week prior to the MDCE.

Register for MDCE by clicking here.

This year’s event, which is scheduled to take place Nov. 15-18 at the Orange County Convention Center, Rosen Plaza Hotel and Rosen Centre Hotel in Orlando, Fla., features 12 Pre-Conference Workshops and four concurrent Educational Tracks focused on Leadership, Sales, Marketing and Service Plus, plus an MRAA Special Session and an Opening and Closing keynote.

The 2015 MDCE has generated record dealer registrations so far this year, compared to the same period of time in previous years. Inspired by marine retailers’ own recommendations for the ideal event, this year’s MDCE campaign theme — “Made New. By You.” — may become the rallying cry for a resurging industry.

About the Marine Dealer Conference & Expo
The Marine Dealer Conference & Expo is the Marine Retailers Association of the Americas’ annual conference and member meeting. As the marine industry’s only dealer-specific educational conference, MDCE offers an in-depth lineup of educational topics, a full-featured expo hall and a series of fixed networking opportunities, all of which are designed to help marine dealers connect with and learn from others who can foster their success. MDCE is co-produced by MRAA and Boating Industry, and it features Educational Tracks, Pre-Conference Workshops, Opening and Closing keynote presentations, and the all-new Learning Labs. The 2015 will be held Nov. 15-18 at the Orange County Convention Center, Rosen Plaza Hotel and Rosen Centre Hotel in Orlando, Fla. For more information and to register, visit

About Boating Industry
Boating Industry is the leading trade magazine serving the marine industry. For more than 85 years, boating professionals have turned to Boating Industry for market intelligence, product updates, best practices and industry news. For more information, visit

About the Marine Retailers Association of the Americas
The Marine Retailers Association of the Americas works to create a strong and healthy boating industry by uniting marine retail businesses, providing them with opportunities for improvement and growth, and representing them with a powerful voice. For more information, visit

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