Williston, Fla. – Monterey Boats is pleased to announce the launch of its new website, which was created and developed in conjunction with Zgraph of Daytona Beach, Fla.
Crafted with a fully responsive design, the new site provides a browsing experience across a wide range of devices, offering improved navigation and functionality. The new montereyboats.com will provide consumers with a more custom and interactive shopping experience and allow consumers to better interact with Monterey Boats and their local Monterey dealers online.
“With the digital age expanding, it was vital that we create our new website to grasp and improve the online experience. We felt that it was crucial that we construct a site that offered an immersive, rich online and versatile environment that meets consumers’ expectations across all channels,” said Martin Rusin, marketing manager at Monterey Boats.
Monterey Boats has tailored several key features of the new website directly towards owners and Monterey Boats fans, placing a special focus on the popular “Customer Photos” and “Boat Show Events” features. The newly designed “Build a Boat” feature has also been integrated within the site, giving the consumer the ability to design and create their own “on-the-water dreams.”
“This new website is a progressive step forward for Monterey Boats, and we are very proud that we were able to develop an enhanced online experience for both our future customers as well as our valued existing customers,” said Charles Marshall, Co-Chairman of Monterey Boats.