Sea Hawk Paints appoints Mike Detmer as COO

CLEARWATER, Fla. – New Nautical Coatings, Inc. announced today the appointment of Mike Detmer to chief operating officer. Based at the company’s headquarters in Clearwater, Fla., Detmer will report to Erik Norrie, co-founder and chief executive officer at Sea Hawk Paints. His responsibilities will include overseeing day-to-day operations as well as executing key strategic growth initiatives.

“As Sea Hawk positions itself to be the leading provider of premium, application specific products that elevate the enjoyment of boating experiences above all others, well-managed daily operations and timely execution of strategic initiatives is critical to meeting the company’s goals,” said Erik Norrie. “Mike brings over 30 years of successful contribution providing strategic, tactical and financially responsible leadership for top brands to this newly created position and recognizes the importance of strengthening our daily operations and accomplishing our growth strategies. I’m confident that Mike’s commitment to upholding environmental compliance while serving our customers, suppliers and employees with respect will spark the teamwork and innovation that drives the Sea Hawk brand to the top of its class,” Norrie added.

Prior to joining New Nautical Coatings, Inc. and the Sea Hawk brand, Detmer spent two years as president of the Niles division of Nortek, Inc.’s (NASDAQ: NTK) AVC Group. Prior to that, from 1991-2010 he was vice president of sales and marketing at Niles. Detmer attended classes at Antioch College in Liberal Arts and has certificates in executive education from: University of Wisconsin – Madison, Executive Education, Tactical Marketing; Kellogg School of Management, Executive Program, Accelerating Sales Force Performance; Program On Negotiation at Harvard Law School; Kellogg School of Management, Executive Program, Driving Top Line Organic Growth.

A trendsetter of marine bottom paints, New Nautical Coatings, Inc. and the Sea Hawk brand were established in 1978 and are dedicated to bringing only the highest quality products and customer satisfaction to today’s mariner. New Nautical Coatings is family owned and operated with a commitment to excellence. It provides a wide array of application-specific marine coating products that include antifouling systems, primers, solvents and resins. Now offering innovative products globally, the Sea Hawk brand has enjoyed unprecedented growth and continues to grow as its products become more in demand worldwide. For more information, contact Michael O’Keene at +1 (727) 523-8053 or visit

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