Four NMMA boat & sportshows recognized as top public events
Press Release
CHICAGO – October 17, 2012 – The International Association of Exhibitions and Events™ (IAEE) announced this week its Top Public Events for 2012, including four of the National Marine Manufacturers Association’s (NMMA) boat and sportshows in the Established Events category: the Progressive Insurance Chicago Boat, Sports & RV Show, Progressive Insurance New England Boat Show, Progressive Insurance New York Boat Show, and Progressive Insurance St. Louis Boat & Sportshow.
“We’re honored to receive IAEE’s prestigious award for four NMMA boat and sportshows. As the recreational boating industry regains its footing and focuses on business growth, we continue to look for opportunities to make changes to adapt for today’s consumer and give them an experience to discover the boating and outdoors lifestyle. This recognition is a testament to our mission to deliver exceptional consumer boating and outdoors events across the nation,” said Ben Wold, executive vice president, NMMA.
Each year, thousands of business-to-consumer events take place in the United States. IAEE’s expert panel of independent judges carefully evaluated those that applied for recognition. IAEE honors public events in two categories: established events and new launches. Among the criteria measured were event demographics, best practices, customer service initiatives, employee training and motivation, innovations in marketing, and exhibitor and attendee support.
IAEE President David DuBois noted, “One of the core charges of IAEE’s Public Events Council is to introduce and reinforce the importance of public and consumer events. The Top Public Events recognition program answers that call by raising awareness of and recognizing outstanding events throughout the country. NMMA’s boat and sportshow award winners have set the bar for top boating and outdoors events and deserve to be recognized for their longevity and stability, excellent customer service, exhibitor and attendee satisfaction, and most importantly, for incorporating innovative methods to build exhibitor and attendee participation during challenging economic times.”
This year’s IAEE Top Public Events will be recognized at Expo! Expo! IAEE’s Annual Meeting & Exhibition December 4-6 in Orlando, Fla. The IAEE Top Public Events program was established in 2011 to honor the best consumer shows across the nation.
For details about this year’s winners and more information about the IAEE Top Public Events recognition program, visit http://www.iaee.com/awards-and-recognition/public-events-top-ten.
