FORT LAUDERDALE, Fla. – Island Global Yachting, a luxury marina operator, has upgraded its customer loyalty program, the IGY Anchor Club.
The program is geared to reward captains of yachts over 80 feet, and now has reward point benefits for those who use IGY destinations.
A point-accruement system allows the member to redeem points for electronics, fine jewelry, home and outdoor gear, travel opportunities, and products and services for vessels.
Membership is automatic when yachts dock at any IGY destination or captains may register online.
The new program will see its official launch at the Dockwalk Party for captains and crew during the Miami International Boat Show on February 18.
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