Princess yachts adds Spring Brook Marina to dealer network

NEW GRETNA, N.J. – Viking Sport Cruisers and Spring Brook Marina have finalized an agreement naming Spring Brook Marina the authorized representative for sales and service of Princess yachts in the western Great Lakes region, including Illinois and Indiana. The deal expands the coverage in the Great Lakes for Princess yachts customers between two authorized dealers, with Jefferson Beach Yacht Sales as the representative for the eastern Great Lakes region in Michigan and Ohio.

Spring Brook’s facility is located on the Illinois River a short drive from Chicago. Its marina comprises more than 210 in-water slips, as well as dry storage buildings, and is a Marine Industry Certified Dealership. The business was established in 1961.

“Spring Brook Marina’s success comes from the dedication of the Thorpe family in building their business over the course of nearly fifty years with a true commitment to the customer and the extended boating family they have built in the western region of the Great Lakes,” Tom Carroll, president and CEO of Viking Sport Cruisers, said in a release. “At Viking Sport Cruisers, customer service and the quality of the ownership experience has been our foremost priority from day one. We believe that Spring Brook Marina, with the combination of a comprehensive service organization and a professional sales team, is well positioned to deliver the Viking difference in every Princess yacht they sell in the western Great Lakes region.”

With the addition of Spring Brook Marina, the Viking Sport Cruisers dealer network for Princess yachts now spans over sixty sales and service locations to serve customers in the United States, Canada, Mexico, Central America, and the Caribbean.

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