Father/daughter marketing team to kick off IBEX

BROOKLIN, Maine — Father and daughter marketing team Al and Laura Ries will speak at a special opening night presentation at IBEX 2009, show organizers reported in a release this week. This year's show runs from Oct. 12-14 at the Miami Beach Convention Center in Florida.

The Rieses have co-authored five books and worked as marketing consultants to Microsoft, Ford, Disney, Merck and Frito-Lay, according to the release. The topic of their IBEX presentation will be "FOCUS For Boatbuilders: The Future Of Your Company Depends On It."

"IBEX sets the standard for growth and education in the global marine industry, and we are thrilled to offer our constituents the opportunity to learn from these acclaimed marketing and business consultants," Carl Cramer, co-director of IBEX, said in the release.

Tickets to the "FOCUS For Boatbuilders" presentation are $25.

IBEX 2009 will offer a seminar/conference series and free workshops, and host more than 500 exhibitors, pavilion areas and an outdoor demonstration area.  Full registration details will be available in June on the official show Web site: ibexshow.com.

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