Boating Industry magazine launches Facebook page
MAPLE GROVE, Minn. – Boating Industry (BI) magazine has created a page on Facebook, a free social networking Web site, to provide marine business professionals with yet another way to receive the news and information they need to make decisions for their businesses.
This allows those professionals who become “fans” of Boating Industry on Facebook to receive links to news articles posted to its Web site, www.boatingindustry.com, as the editors publish it online, as well as information about the blogs, magazine articles, LinkedIn discussions, events and programs with which BI is involved.
“There are hundreds of boating businesses already using Facebook to maintain and develop their relationships with customers, colleagues and employees,” said BI Editor-In-Chief Matt Gruhn. “By launching a Facebook page, our magazine’s editors can provide news and information to enhance those online conversations, while creating yet another venue through which we can communicate with the industry.”
This new service doesn’t replace the BI e-newsletter readers have come to expect in their inboxes. Rather, it complements it, offering readers an alternate way to access the content throughout their busy lives, the magazine explained.
“The editorial team at Boating Industry is dedicated to adopting new technologies that allow it to better serve its readers and the entire recreational marine business,” said Liz Walz, BI Senior Editor. “This new Facebook page is a prime example of that dedication, as is our launch of a Twitter account and a LinkedIn group, as well as our work on several new online projects to be unveiled in the coming weeks.”
To become a fan of Boating Industry magazine on Facebook, click here or visit www.facebook.com and search for “Boating Industry.”
To join the hundred of followers the magazine has on Twitter.com, click here. Readers can also follow Senior Editor Liz Walz at Twitter.com/lwalz. Like becoming a fan on Facebook, following the magazine on Twitter is a way to get up-to-the-minute news, event information and connect to BI editors.
In addition, BI’s editorial team interacts with a growing group of more than 200 marine professionals on LinkedIn.com. To join the group, click here To connect to each individual editor on LinkedIn.com, see the profile of Matt Gruhn at www.linkedin.com/in/mattgruhn, Liz Walz at www.linkedin.com/in/lizwalz or click here to see Managing Editor Jonathan Mohr’s profile.
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