NMMA purchases Liberty Boat Show
CHICAGO – The National Marine Manufacturers Association (NMMA) has acquired the Liberty Boat Show from Liberty Event Management LLC, it reported in a statement this morning.
Terms of the show’s sale are undisclosed. NMMA will retain the event’s original location and dates and manage show operations out of its New York office.
“The Liberty Boat Show is located on a great site in the heart of the New York City market,” said Ben Wold, NMMA executive vice president. “It has everything a boat show would want: ample land space; a 600-slip marina; tons of available parking; and multiple mass-transit options.”
The ongoing redevelopment of Jersey City is one of the primary reasons NMMA said it was attracted to the show.
“It’s the new ‘hot spot,’ Wold said. “The commercial and residential development is truly impressive. We envision having a strong power and sail show at this venue, with plenty of brokerage and demo opportunities as well as fun, traffic-building features and events in the years to come.”
Ken Tesler, former producer of the Liberty Boat Show, suggested NMMA brings “added resources” that can take the show “to the next level and beyond.”
Catering to the tri-state area market of New York, New Jersey and Connecticut, the Liberty Boat Show is now in its seventh year, with the 2008 show scheduled to take place September 25-28 at Liberty State Park’s Liberty Landing Marina in Jersey City, N.J., just minutes from Manhattan.
Jonathan Pritko, who is also responsible for the Norwalk International In-Water Boat Show and the Atlantic City International Power Boat Show, will manage the 2008 event. With this most recent purchase, NMMA now owns and produces a total of 24 consumer boat shows annually throughout the U.S. and Canada.
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