MarineMax opens new Alabama location

CLEARWATER, Fla. – Boat retailer MarineMax is opening its newest yachts and brokerage location at The Wharf in Orange Beach, Ala., the company reported in a statement this week.

Seven slips in The Wharf marina will feature yachts from manufacturers including Sea Ray, Meridian, Ferretti Group, Grady White and Boston Whaler.

In addition to an on-water showroom, the new dealership will allow customers to virtually tour hundreds of yachts across the country using a network of computer, video and camera systems, along with three large flat-panel TV monitors. The public is invited to a grand opening celebration tomorrow, according to MarineMax.

“The Wharf is one of the Gulf Coast’s premier waterfront destinations,” said Dean Hallett, general manager of MarineMax Gulf Shores and the new MarineMax at The Wharf. “There is a tremendous boating and yachting community in the area, and we look forward to supporting their boating lifestyle.”

The new location will feature a staff of three sales consultants headed by Senior Sales Consultant Shad Klahorst, with more than 12 years of yacht sales experience at MarineMax. Chuck Coughlin will serve as the business manager and Hallett as the general manager.

Service for The Wharf location will be provided by the MarineMax regional mobile yacht service team, which will come directly to yachts – on land or on the water – to provide maintenance and service.

Customers of MarineMax at The Wharf will also have access to Getaways, free classes for owners and social boating and yachting opportunities, as well as MarineMax’s North-South Connection program, through which MarineMax transports a consumer’s boat or yacht between home water and their winter home.

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