Boating Industry Intelligence You Can Profit From
Pine Crest Marine Inc. (Ranked 97 in 2005) has some unique associations that not only grab the attention of current customers, but also draw in new customers to the dealership – hopefully, some who are new to boating. Pine Crest has a partnership with two Indy Racing League drivers who attend open houses and demo days. The dealership also sponsors a few professional water skiers and wake boarders, who are the prime attractions for one of the dealership’s best, ongoing events. The athletes host clinics through the dealership and teach children and adults to wake board, ski and surf.