Crest Foam and Twitchell combine programs

MOONACHIE, N.J. and DOTHAN, Ala. – Crest Foam Industries Inc. and Twitchell Corp., have agreed to combine product advertising in a joint marketing communications program directed at the marine market, the companies said in a joint press release today.

Michael C. Curti, Crest president and Eric Kleinschmidt, business development manager at Twitchell said in the release that the connection between the outdoor fabrics and cushioning materials made by the companies “is a perfect fit and justifies our unique joint marketing effort.”

Crest Foam manufactures EZ-Dri reticulated polyurethane foam outdoor cushioning materials, and Twitchell is a manufacturer of specialty synthetic woven outdoor fabrics including Textilene, Sunsure and Diversatex.

Details of the new marketing effort were not released.

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