Ritz Interactive acquires eAngler.com

IRVINE, Calif. – Ritz Interactive, the e-commerce network that includes BoatersWorld.com and InsideSportfishing.com, has acquired eAngler.com, one of its largest and oldest competitors in the marine-specialty online shopping space, the company said this morning.

This latest move is the tenth key acquisition or newly-formed strategic relationship by the company within the last three years, according to Ritz.

Now powered by Ritz Interactive’s flagship marine superstore BoatersWorld.com, eAngler will offer users new features, an archive of angling articles, and instant purchasing access to more than 30,000 fishing and boating products. Online shoppers at the eAngler site will also receive the added benefits of no sales tax, and free shipping for qualifying orders over $100, according to the company.

“The addition of eAngler to our growing family of ‘lifestyle’ sites further solidifies Ritz Interactive’s position as one of the nation’s top online retailers,” said the company’s president and CEO, Fred H. Lerner. “This acquisition will also make our selection of marine equipment, low prices and award-winning customer service available to an even greater number of anglers and boaters worldwide.”

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