Nissan Marine introduces new logo

CARROLLTON, Texas – Nissan Marine outboards will introduce a new logo for its 2005 model year in connection with the company’s 20th anniversary, according to a release from Nissan Marine today.

The new logo will be used in all corporate identity, advertising, brochures and packaging.

“This new logo incorporates stronger, bolder letters to symbolize the strength of the Nissan Marine brand name and its reputation for dependability and simplicity,” said Hiroshi Wakabayashi, president of the U.S. and Canadian distributor. “The red and gray colors chosen are vibrant and represent our continued commitment to innovation and product excellence for the 21st century.”

Nissan Marine dealers are being advised of the change and are being provided with artwork as necessary. They have also been told that all 2005 model year co-op ads require use of the new logo, according to the company.

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