NMMA optimistic as Miami show kicks off

MIAMI, Fla. – While just last year at this time the economy was stalled, consumer confidence was low, there was concern about a possible war in Iraq and Miami Beach was on high alert for terrorism, this year there is an optimistic mood afoot, said National Marine Manufacturers Association President Thom Dammrich this morning during a press event at the Miami Convention Center.

Dammrich cited a one-percent increase in powerboat unit sales and a 9.3 percent increase in dollar sales in 2003, which he said reflects a continuing trend to larger and better equipped new boat purchases.

In addition, he pointed out the growth in boating participation in 2003 after 5 years of decline, which he expects to continue this year.

Dammrich also highlighted increased consumer confidence, low interest rates and low inflation as among the reasons for optimism this year.

“Our market and our opportunity are vast, and 2004 is off to a good start as we expect continued growth in participation and stronger growth in new boat sales,” he said.

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