Boating Industry Intelligence You Can Profit From
CHICAGO, Ill. — A total of 72 boat and engine manufacturers have been recognized for excellence in customer satisfaction as part of NMMA’s 2009 Customer Satisfaction Index program, according to a release from NMMA this week.
Award recipients will be acknowledged during the 2009 International BoatBuilders’ Exhibition and Conference, which takes place Oct. 12-14 at the Miami Beach Convention Center.
The Marine Industry CSI Awards program honors participating manufacturers that actively measure customer satisfaction and pursue continuous improvement to better serve the customer. Award recipients achieved and maintained an independently-measured standard of excellence of 90 percent or higher in customer satisfaction over the past year, based on information provided by customers purchasing a new boat or engine during the period between April 1, 2008 and March 31, 2009.
“As we work to strengthen our industry, customer satisfaction and retention will always be our foundation for growth,” NMMA president Thom Dammrich said in the release.
The following companies were honored in 2009 for their efforts to increase customer satisfaction levels in the boating industry:
Albemarle Boats: Inboard Fishing Express Boats, Sterndrive Cuddy and Express Boats
Aqua Patio: Pontoon Boats
AvalonTahoe: Pontoon Boats
Bayliner: Deck Boats, Sterndrive Bowrider Boats, Sterndrive Cuddy and Express Boats
Beneteau USA: Sailboats
Bennington Marine: Pontoon Boats
Boston Whaler: Fiberglass Outboard Boats
Bryant Boats: Sterndrive Bowrider Boats
Carver Yachts: Inboard Flybridge Sedan and Convertible Boats
Century Boats: Fiberglass Outboard Boats
Champion Boats: Fiberglass Bass Boats
Chaparral Boats: Deck Boats, Sterndrive Bowrider Boats, Sterndrive Cuddy and Express Boats
Chris Craft Boats: Fiberglass Outboard Boats, Sterndrive Bowrider Boats, Sterndrive Cuddy and Express Boats
Cobalt Boats: Sterndrive Bowrider Boats, Sterndrive Cuddy and Express Boats
Crestliner Boats: Pontoon Boats
Cruisers Yachts: Inboard Express Cruiser Boats
Ebbtide Boats: Sterndrive Bowrider Boats
Edgewater Power Boats: Fiberglass Outboard Boats
Fisher Boats: Pontoon Boats
Forest River Marine: Pontoon Boats
Formula Boats: Sterndrive Bowrider Boats; Sterndrive Cuddy and Express Boats
Four Winns: Deck Boats, Inboard Express Cruisers, Sterndrive Bowrider Boats, Sterndrive Cuddy and Express Boats
G3 Boats: Aluminum Outboard Boats
Glastron: Deck Boats, Sterndrive Bowrider Boats
Grady-White Boats: Fiberglass Outboard Boats
Grand Banks: Inboard Motor Yachts and Trawlers
Harris FloteBote: Pontoon Boats
Honda Marine: Outboard Engines
Hurricane: Deckboats
Hydra-Sport: Fiberglass Outboard Boats
Indmar Products: Inboard Engines
Kayot Boats: Deck Boats
Larson Boats: Sterndrive Bowrider Boats, Sterndrive Cuddy & Express Boats
Leisure Pontoons: Pontoon Boats
Lowe Boats: Pontoon Boats, Aluminum Outboard Boats
Malibu Boats: Inboard Watersports Boats
Manitou Boats: Pontoon Boats
Meridian Yachts: Inboard Motor Yachts and Trawlers
Monterey Boats: Deck Boats, Sterndrive Cuddy and Express Boats
Moomba: Inboard Watersports Boats
Nautique: Inboard Watersports Boats
Palm Beach Marinecraft: Pontoon Boats
Parti Kraft: Pontoon Boats
Polar Kraft: Aluminum Outboard Boats
Premier Marine: Pontoon Boats
Pursuit Boats: Fiberglass Outboard Boats
Regal Marine: Inboard Express Cruiser Boats, Sterndrive Bowrider Boats, Sterndrive Cuddy and Express
Regulator Marine: Fiberglass Outboard Boats
Robalo Boats: Fiberglass Outboard Boats
Sailfish Boats: Fiberglass Outboard Boats
Scout Boats: Fiberglass Outboard Boats
Sea Ray Boats: Deck Boats, Inboard Express Cruisers, Inboard Fishing Express Boats, Inboard Flybridge Sedans and Convertible Boats, Inboard Motor Yachts and Trawlers, Fiberglass Outboard Boats, Sterndrive Bowrider Boats, Sterndrive Cuddy and Express Boats
Seaswirl: Fiberglass Outboard Boats
Skeeter Boats: Fiberglass Outboard Boats
Southwind: Fiberglass Outboard Boats
Starcraft Marine: Aluminum Outboard Boats
Stingray Boats: Sterndrive Bowrider Boats
Stratos Boats: Fiberglass Bass Boats
Sumerset Houseboats: Sterndrive Houseboats
Supra: Inboard Watersports Boats
Suzuki Motor Corp.: Outboard Engines
Sweetwater: Pontoon Boats
Sweetwater Tuscany: Pontoon Boats
Tiara Yachts: Inboard Express Cruiser Boats, Inboard Fishing Express Boats
Tige Boats: Inboard Watersports Boats
Tracker Boats: Aluminum Outboard Boats
Triumph Boats: Fiberglass Outboard Boats
Trophy Marine: Fiberglass Outboard Boats
Volvo-Penta: Sterndrive Engines
Wellcraft: Fiberglass Outboard Boats
World Cat: Fiberglass Outboard Boats
Yamaha Outboards: Outboard Engines
- Can’t get enough boating news? Subscribe to our blog’s RSS feed, follow us on Twitter or look for “Boating Industry” on Facebook and LinkedIn.
- For more of the latest news, click here.