Skeeter’s Real Money program gives out $1 million

KILGORE, Texas – Skeeter Products, Inc.’s Real Money tournament incentive program has surpassed the $1 million mark, reaching the milestone in only two years and making payouts to thousands of Skeeter owners who fish on the grassroots level, the company said in a statement yesterday.

“Our Real Money program is successful because we make it easy to participate,” said Trey White, director of marketing. “We have thousands of tournaments sanctioned, and continue adding to this number. All our owners have to do is register, fish and win.”

Skeeter initiated its Real Money program in 2006, and during that year, the company paid out more than $305,000 to its owners. In 2007, that figure jumped to more than $520,000, and the company has already paid out approximately $175,000 in 2008.

“What is impressive about this payout amount is that it does not include our professional anglers,” White said. “All of this money was won by our owners at grassroots tournaments, such as Bass Champs, the Skeeter Eliminator Series, the Central Pro Am, B.I.T.E., and the Skeeter/Yamaha Tour, among thousands of others. Unlike our competitors, Skeeter’s program has no strings attached, and other boat companies are now following our lead.”

Skeeter’s Real Money program is the only contingency program currently offered that has no limit on the age of the boat used to fish a tournament.

For 2008, the Real Money program features three levels of payouts:

Skeeter dealers like Team Marine in Mount Juliet, Tenn., utilize the Real Money program as a promotional tool.

“We’ve capitalized on the Real Money program by ensuring that almost every tournament in our area is sanctioned by the program,” said Team Marine’s Jason Hale. “We also take the opportunity to promote our tournament winners, using our dealership as a trophy room, and showing potential customers that the Real Money program is just that – real.”

• For more of the latest news, click here.