Charles Marine debuts Amped
ROLLING MEADOWS, Ill. – Charles Marine & Industrial Groups has debuted a new ‘magalog,’ – part magazine, part catalog – that champions the boating lifestyle and highlights its lineup of AC and DC electrical equipment, the company said in a release yesterday.
The catalog portion of Amped showcases Charles as a one-stop source for marine electrical systems while the magazine section spotlights Charles’ products in action, according to the company.
“Amped makes it easier for customers to choose electrical solutions to power their boating lifestyles, while giving them new ideas on how to increase their safety and enjoyment while boating,” said Lyle St. Romain, managing director of Charles Marine and Industrial Group.
The premiere issue of Amped begins with coverage of new products with feature stories on global voyaging, shore power issues, and the role Charles Marine has played in helping New Orleans in its post-Katrina recovery.
“The goal for Amped is that it will both inform and inspire,” said St. Romain. “We went out on a limb to create a different vehicle for our customers to connect with our company and products. So far, the response has been extremely positive.”
Following a trade launch at MAATS and IBEX, Amped will be officially available to consumers at this year’s Ft. Lauderdale International Boat Show Oct. 25 – 29.
- For more of the latest news, click here.