Crestliner chooses ShoreLand’r for packaging deal

IDA GROVE, Iowa — Crestliner Boats has selected ShoreLand’r Boat Trailers to provide trailers for its line of premium aluminum boats, ShoreLand’r said in a release this week.

For the 2008 model year, Crestliner will offer its customers a choice of ShoreLand’r bunk or roller trailers, in standard or upgrade models.

Kim Zobel, sales manager for Iowa-based ShoreLand’r, announced the agreement and spoke about why the company had been successful in the growing OEM trailer market. “We’ve worked hard over the years to build a solid reputation with consumers,” Zobel said. “I think that has given us an edge, especially with companies like Crestliner who are so focused on quality.”

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