CHICAGO – More than 1,000 contributions have come in for the Grow Boating Initiative, following a call for support issued by National Marine Manufacturers Association (NMMA) in December 2004, the association reported in a recent statement.
To date, more than $2.2 million has been raised to support the start up phase of the industry’s Grow Boating campaign, a cooperative effort among all segments of the recreational boating industry to increase participation in boating by actively promoting the boating lifestyle to the public, improving product quality and industry statistics, and improving the sales and service experience.
Contributions have come in from all industry segments, ranging from more than $100,000 to less than $500. In addition to the larger boat and engine manufacturers that have contributed, support has also come from smaller organizations. Individual boating enthusiasts have also come on board to support Grow Boating, stated NMMA.
“For Grow Boating to be a success, it had to be embraced by the entire industry, and judging by the number of companies that have thrown their financial support behind the startup of the program, it is evident that the industry is fully behind the campaign,” said NMMA President Thom Dammrich.
The industry is at a critical juncture as the Grow Boating funding model based on the engine horsepower assessment is implemented, he added.
“It is imperative that all builders and their customers support this funding model,” he said.
To see the complete list of contributors, and to make a contribution to the Grow Boating Initiative Startup Fund, visit www.GrowBoating.org.
- For more of the latest news, click here.