Saddam’s capture to boost boat sales?
TULSA, Okla. – Not only has the capture of former Iraqi dictator Saddam Hussein by the U.S. military this weekend revved up consumer confidence and the stock market, it may ultimately boost boat sales as we head into the 2004 boat show season, suggested MRAA President Phil Keeter in an interview yesterday.
Keeter said he expects the capture to make consumers “less afraid to go out and do the things they want to do,” like recreate. And as dealers see more consumers in their showrooms and at boat shows, they may begin ordering more product from boat builders and accessory manufacturers, he added.
The National Marine Manufacturers Association (NMMA) also sees the capture as a positive indicator for the boating industry as it heads into a new year.
“The capture of Saddam Hussein is tremendous news,” said Monita Fontaine, vice president of government relations for NMMA, in an interview yesterday. “Coupled with the economic recovery, all bodes well for a bright future. Our thoughts are with our troops. We hope they come back safely and go boating!”
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