News
-
Be honest
How easy all this would be if we could just influence customers to score us favorably, right? Wrong. That thought…
Read More » -
Chase perfection
Several years ago, Surfside 3 Marina, based in Lindenhurst, N.Y., (Ranked 3 in 2005, then purchased by MarineMax) made a…
Read More » -
Reward excellence
South Austin Marine (Ranked 98 in 2006) believes in sharing the CSI wealth with the service manager and service writer…
Read More » -
Do it family style
The 15 employees at Crews N II Outboard’s locations in Jacksonville and Yulee, Fla., are like family, says Bill Allen,…
Read More » -
Provide instant gratification
What does it cost to resolve a customer concern? Somewhere between $100 and $150, says Kris Gustafson, president of VS…
Read More » -
Run the ratios
Galati Yacht Sales (Ranked 2 in 2006) focuses on its ratio of customer support personnel to boat sales to ensure…
Read More » -
Put fun first
Liquid Sports Marine (Ranked 34 in 2006) says its mission is to increase the “Customer Fun Index” and believes its…
Read More » -
Seek objectivity
Superior service has become the principal sales driver for Wayzata Marine (Ranked 46 in 2006), and the business uses an…
Read More » -
Curl up with a book
Improving CSI at Action Water Sports (Ranked 25 in 2005) is a team effort. Each employee read and took part…
Read More » -
Boost your return rate
Legendary Marine (Ranked 71 in 2005) includes a self-addressed stamped envelope and a $1 bill for a cup of coffee…
Read More »