Manufacturers

Brunswick completes another investment in Sea Machines Robotics

Sea Machines Robotics

Brunswick Corporation announced it has completed a second investment in Sea Machines Robotics, Inc., a Boston-based autonomous technology company that specializes in advanced control technology for workboats and other commercial surface vessels. Details of the investment were not disclosed. Brunswick made an initial investment in 2018 through its joint venture with Chicago-based TechNexus Venture Collaborative.  Over the past two years, both ...

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Brunswick names new board member

Brunswick board member

Brunswick Corporation announced that Reginald Fils-Aimé, former President and Chief Operating Officer for Nintendo of America, Inc., has been elected to its board of directors. “We are excited to welcome Reggie to Brunswick’s board of directors,” said Manuel A. Fernandez, Brunswick Corporation Non-Executive Chairman of the Board. “As a highly respected and seasoned executive, Reggie’s experience in consumer-facing initiatives and ...

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Mercury Marine and Beneteau strengthen partnership

Mercury Marine and Beneteau strengthen partnership

Mercury Marine has announced an expanded partnership with Beneteau on a global scale to offer Beneteau customers Mercury power on 2021 models. This announcement comes two years after Mercury Marine and Beneteau first announced their partnership in North America. With this partnership, Beneteau customers will be able to take advantage of even more competitive, high‑performance and high‑quality outboard boat‑and‑engine packages. “The relationship ...

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Brunswick Boats Group announces new president

Brunswick Corporation (NYSE: BC) announced that it has appointed Aine Denari President – Brunswick Boat Group, effective October 26, 2020.  Denari succeeds Huw Bower who left Brunswick in September. Denari joins Brunswick after spending the past 20 years in a variety of executive positions within the automotive industry, and in leadership positions at major global consulting firms.  Since 2014, Denari ...

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YANMAR and Mastry partner with Nautique for wake sports diesel engine solution

YANMAR Marine International, supplier of marine engines and propulsion systems, and south-east US YANMAR distributor, Mastry Engine Center, have partnered with Nautique Boat Company, Inc. to introduce a premium YANMAR diesel package to the recreational wake sports industry and superyacht tender market. After announcing the joint collaboration two years ago, YANMAR, Mastry, and Nautique have developed the innovative package based ...

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Tiara names top dealers for MY 2020

Tiara Yachts and Tiara Sport recently announced its 2020 model year top dealers and salespersons. The boatbuilder said it is theses dealer's and salespeople's hard work and dedication to its brands that helps to continue the growth both tiara yachts and tiara sport sees in the marketplace. “Tiara is very proud to recognize our dealer partners and top salespersons that ...

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Josh Turner of Harbor View Marine completes Yamaha Marine Apprentice Program

Yamaha Marine tech apprentice

Harbor View Marine, in conjunction with Yamaha Marine, announced tthat Josh Turner successfully completed the Yamaha Marine Apprentice Program offered through Yamaha Marine University. YMAP pairs seasoned mentors in dealership service departments with novice technicians to help them learn the key skills they need to further develop their careers in the marine industry. Service Manager Robbie Lockhart served as Turner’s ...

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Brunswick’s Fort Wayne operations achieve ‘Zero Waste to Landfill’ designation

Brunswick Fort Wayne

Brunswick Corporation announced that its Fort Wayne Operations is its first boat manufacturing facility to achieve Zero Waste to Landfill status. This accomplishment represents a significant milestone in Brunswick’s ongoing campaign to advance its sustainability mission. The Zero Waste to Landfill designation process requires the facility to demonstrate that 90% of its waste materials are being recycled, reused, or otherwise eliminated. The ...

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Scout honors top dealers at virtual annual meeting

Scout Boats just completed their 2021 dealer meeting, and because of the pandemic, this year the event was held virtually. During the meeting, Scout awarded its top dealers and sales professionals from around the world for the 2020 model year, including naming Seven Seas Yacht Sales in Ft. Lauderdale top dealer worldwide. “Due to the current worldwide landscape, we held ...

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Brunswick names new CIO

Brunswick Corporation has named Michael Adams Vice President – Chief Information Officer effective immediately. Adams succeeds Danielle Brown, who is leaving Brunswick to pursue other opportunities. Adams will oversee Brunswick’s enterprise information systems and continue to advance Brunswick’s IT transformation and multiple digital initiatives in support of Brunswick’s strategic goals.  Since joining Brunswick in 2017, Adams has been instrumental in transforming ...

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