Justin Di Vilio
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What is omni-channel marketing?
The way your customers shop has changed drastically over the years and is continuing to change. Instead of picking up…
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Video 101: Getting started with video marketing
Almost 50 percent of internet users look for videos related to a product or service before visiting a store. Shoppers…
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Google’s paying attention to your reviews. Are you?
Do you know what shoppers are saying about your dealership online? You should! Today’s shoppers are taking to the internet…
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4 email marketing campaigns to drive sales
There are a lot of strategies out there for driving sales. You can run advertisements, optimize your website so you…
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4 ways third-party sales channels drive sales and generate leads
I’ve never met a marine dealer who would turn down the opportunity to sell a few extra boats each month.…
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How to win at Google’s game: Local SEO and what you need to know
Let’s talk about Google. Who isn’t talking about it, right? When shoppers search for a new boat or motor, Google…
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Succeeding on Facebook in spite of declining organic reach
If you’ve noticed that your Facebook posts aren’t reaching quite as many people as they used to, you’re not alone!…
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Harnessing the power of online reviews
After work last week, I stopped at my local grocery store for that night’s dinner. As I put everything on…
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Tips on how to market to millennials
You’ve heard the term “millennials,” but do you really know this generation and are you ready when they walk in…
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Does your website pass this critical test?
Customers want to find what they’re looking for, and they want to find it quickly. That idea extends to the…
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