Features
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You Gotta Believe
Jerry Coates beams with pride as he shows off his new facility. The 63-year-old RV dealer can’t help compare his…
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Balancing Act
For more than 30 years now, brothers Ken and Jerry Larsen have been running their Waukegan, Ill.-based dealership and marina…
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The Ultimate Hassle
No water access, no boating. It’s a simple equation, yet a fundamental fact for the marine industry. Unfortunately, it frequently…
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Bad Attitude
ll Steve Edwards wanted was a boat seat. In the world of boats, one wouldn’t expect a seat to be…
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Stretching for Solutions
No one can explain the development of the water gene. Boaters either have it, or they don’t. Those who do…
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Dealership Consolidation Likely to Continue
It’s not too often that boat dealers are confronted with a new way to conduct business. So it really came…
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The X Factor
Mercury Marine is about to give birth to the long-awaited “Project X” line of four strokes. And no one is…
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Standing Together
“There are too many people who would just as soon never see another boat on the water. they don’t understand…
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Help Wanted
Mike Pretasky, chairman and CEO of Skipper Bud’s, a multi-location boat dealership and marina management company, sometimes must feel as…
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From Deal Breaker to Deal Maker
Three boats of women pulled up to a hot fishing spot in southwest Florida, cast their lines and caught more…
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