Features
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When your door is no longer darkened
I hear the same story from nearly every marine dealer I talk to now. It goes something like this: “Nobody…
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Parker Boat Co.
As president and owner of one of the oldest family-owned boat dealerships in the country, Roy Parker, Jr., has put…
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Short’s Marine
The moment you pick up the Short’s Marine 2008 Top 100 Dealer Application, you realize there’s one thing it won’t…
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Kelly’s Port
Randy Kelly, owner of Kelly’s Port in Osage Beach, Mo., once told me that he has never had an original…
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C.R.M. on T.A.R.G.E.T.
Effective customer relationship management is critical to the success of any business today: However, most underestimate its financial impact on…
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Publisher’s notebook
Being in publishing these days is not easy. Not only do we intimately feel the ecomomic pressures like any other…
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