Blogs
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All the Best Ideas in one place
At last year’s Marine Dealer Conference & Expo, I hosted our annual “Best Ideas Panel,” which featured great profit-building ideas…
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A primer for MDCE newbies
The Marine Dealer Conference & Expo recently announced its dates and locations for next year. If you missed the news,…
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Getting the most out of your promotions
Promotions can be a great tool to bring people to your dealership or generate sales leads. But, are you sufficiently…
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Boost your social media literacy
By Christopher Kourtakis, director of sales and marketing, 360° Industry Solutions — It is hard enough as a business owner…
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Blogging: Time to get back on track
It’s that time again. The New Year. I’ve never quite caught on to the excitement and rejuvenation some people feel…
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Boating Industry launches new website
This month, Boating Industry unveiled a completely new logo, tagline and magazine design. Yesterday we followed that up with another…
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Get a jump on boat show follow-up
Bob McCann, Director of Education, ARI – We find that most new prospects who visit a dealer’s booth at a…
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Why Shortcuts Ruin Results
By Dan Coughlin, The Dan Coughlin Co. – People are often categorized into groups by things like their gender, race,…
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5 tips for using QR codes
According to recent statistics, in the month of June, 14 million U.S. mobile phone users used their smart phones to…
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Build pre-show buzz
Boat show season is right around the corner and winter will be here before you know it. What plans are…
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