Jim Jabaay

Dealerships have numerous options when advertising online to generate traffic to their website, but which method is most effective? Which method is going to produce the highest ROI, sell the most inventory and drive brand awareness? Only two percent of website visitors will fill out a website contact form, so what about the other 98 percent? Facebook allows you to ...

What is social media? An additional place to list inventory A way to personalize your dealership A task for my niece/nephew because they’re young and were born knowing what to do A waste of time Correct Answer: 2. After auditing a handful of dealership Facebook pages recently, I noticed that many don’t know what social media is. I say that ...

Your dealership is trying to drive sales, but how do you make the most of Facebook and its powerful advertising platform to make that happen? You may want to try boosting your Facebook posts, but with a strategy. The days of blindly posting inventory on Facebook and hoping someone comes to your dealership to make a purchase are over. Your ...

Facebook has 1.23 billion monthly active users, 945 million mobile users and 757 million daily users. With traffic this high, it’s a no brainer that you should be optimizing your Facebook page as much as you would your website. You list your services on your website, right? Why aren’t you listing them on Facebook too? Consumers want convenience and adding ...