Guest Blog

How to beat the labor shortage: build a company culture based on good

Author Mark Babbitt

By Mark Babbitt At one point not too long ago, it seemed an economic recovery was inevitable. But, COVID variants combined with politics-as-usual—along with what many people believe to be a labor shortage —stopped many businesses and industries from regaining momentum.  While we can’t solve the COVID crisis as quickly as we’d like, we can beat the labor shortage. At ...

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Compliance matters – maybe now more than ever

Myril Shaw Dealer Profit Services

By Myril Shaw The Senate recently narrowly approved President Biden's pick, Rohit Chopra, to run the Consumer Financial Protection Bureau. News outlets say the confirmation gives the bureau a director who is likely to embrace an aggressive "watchdog" role as a consumer advocate, and one who favors stiff penalties for bad actors such as predatory lenders. Like it or not, ...

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Charting the course for future success

By Stephanie Vatalaro To build a pipeline of future participants, we must start engaging younger, more multicultural audiences now. That could be said about any number of things, but we know it to be true about fishing and boating. According to the latest U.S. Census Bureau report, for the first time in history, the white population has decreased and our country is ...

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Boating tips to safely navigate busy Fourth of July waters

By the Water Sports Foundation All over the country this upcoming holiday weekend, boaters will be cruising to popular gathering spots for watersports, to raft up, drop anchor and swim, enjoy barbecues and cap off festivities with spectacular fireworks celebrations.  “After a year of Covid restrictions, boaters are out on the water in force, soaking up plenty of sun and ...

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Four steps to fast F&I funding

Steven Graham Priority One Financial Services

By Steven Graham Ensuring a loan package is funded quickly is important to your dealership's business. It takes all three parties – you, your customer, and your F&I team – working in step to make it happen smoothly. Yet, every loan is unique in some way, and requires specific instructions based on the customer, lender, and dealer. So, how do ...

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12 top boating safety tips for the busy summer boating season

By Wanda Kenton Smith With new and used boat sales soaring to record highs in 2020 to first-time boat buyers, boating safety stakeholders are taking extra measures to communicate and promote safe boating practices in advance of the busy summer boating season. “The pandemic literally saw hundreds of thousands of newcomers join the ranks of first-time boat owners, so we’re ...

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How can you improve online marketing? Make it personal

By Ezequiel Arredondo Are you struggling to connect with your online audience? Does it seem as though even the most carefully crafted ads fall short of achieving your marketing goals? If your ad campaign ROI isn’t where you need it to be, take a long, hard look at who is seeing your ads and whether your ad content fulfills the ...

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Make the most of customers’ micro-moments

By Ezequiel Arredondo Have you noticed in the last year how we seem to use our phones and other digital devices much more frequently? Last year’s surge in digital usage has resulted in our digital interactions becoming more fragmented and sporadic. But did you know that many of these seemingly meaningless interactions are opportunities to connect with motivated buyers? These ...

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