Author Archives: swadmin

U.S. Consumers Turning to Diesel?

It may appear as if U.S. consumers are increasingly looking to their European cousins for advice on selecting sterndrive power; however, in actuality, the drive behind growing interest in diesel sterndrives comes from a more basic desire among U.S. consumers. They want low maintenance, high performance engine technology that won’t break the bank, allowing them to focus on enjoying the ...

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Bring on the innovation

It has been more then 100 years since the head of the U.S. Patent Office said that everything that can be invented, has been invented. We have seen automotive design stabilize to the point where one can mistake Jaguar for a Ford Taurus. I was an aircraft design engineer for 15 years, and even I have a difficulty distinguishing a ...

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Where Were You November 15th?

Where were you on November 15th, 2002? If you are a dealer and you weren’t in Las Vegas at the Marine Retailers Association of America (MRAA) 2002 Annual Convention “Power The Marine Industry Into Prosperity,” you really missed something. Were you one of the 200 or so dealers from all around the United States who attended? If not, why weren’t ...

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Cleaning & Maintenance Products

As most sectors of the boating industry prepare for what many are predicting will be another flat year, the cleaning and maintenance sector is expecting a banner year, with some companies forecasting record sales. The reason for the optimistic outlook is that people take better care of their boats during challenging and uncertain economic times, when they may not be ...

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2003 Boat Show Season Not Meeting Expectations

For those who had hoped the 2003 boat show season would meet or exceed last year’s sales and attendance figures, disappointment reigns. The National Marine Manufacturers Association was one such party. NMMA President Thom Dammrich said this season hasn’t been as strong as was predicted this fall. “Clearly, it’s because consumer confidence has fallen again in January,” he explained. “Until ...

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Need some docking options? Are you or your customers looking for more options in docking and pontoon systems? Will you miss out if they find a better system at the dealership down the road? There are literally dozens of options in docks and pontoon systems. Many of the companies involved in the trade are regional, though there are some big ...

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What’s Your View?

Have you ever noticed that the colors in the rear view mirror of your boat, truck or car always look so much more vibrant and brighter than the colors in front of you? I know that sounds like a strange thought, but check it out next time you’re traveling. Glance in the mirror at the things you’ve just passed, and ...

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Bombardier Launches Three-Star Two Strokes

Bombardier has introduced a new line of clean-burning, lightweight two-stroke engines the company says are going to change outboard boating forever. We took a spin on a boat equipped with one of Bombardier’s new E-TEC engines, and found it to be responsive, smoke- and odor-free and very quiet. The high-tech two-stroke motors reportedly require very little maintenance — with one ...

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Morris Gains Control Over Travis, To Expand Bass Pro

Bass Pro Shops Inc. founder and CEO John L. “Johnny” Morris became even more deeply involved in boat retailing when one of his affiliates gained control over financially struggling dealership chain Travis Boats & Motors Inc. Additionally, Bass Pro announced it will add five more Outdoor World store locations before the end of 2004. Morris gained control of Travis, a ...

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Dock & Pontoon Guide

Need some docking options? Are you or your customers looking for more options in docking and pontoon systems? Will you miss out if they find a better system at the dealership down the road? There are literally dozens of options in docks and pontoon systems. Many of the companies involved in the trade are regional, though there are some big ...

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