Author Archives: LizWalz

At the Helm: Thrifty: A family tradition

When people find out you work in the boating business, eventually they want to know about your boat. My husband, our two boys, the dog and I spend as much of the summer as possible at a rustic cabin built by my great grandfather in the 1,000 Islands Region of Upstate New York. The boat is a 16-foot Crestliner runabout ...

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At the helm: The feel good factor

A few weeks ago, the woman who cares for my nine-month-old son, Ben, resigned, giving only one week’s notice. Cyndee was devoted to her job and very good at it. When Ben first set his eyes on her each morning, his face would light up with a big smile and his arms would reach out to her, beckoning her close ...

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At the helm: Our future at stake

When the Grow Boating Initiative first began to take shape in late 2003, I felt the sense of awe you experience when you score a front-row seat to history in the making. While it was impossible to know whether this new path would truly be able to grow boating participation, the fact that the various factions of the industry had ...

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Helping customers develop an anti-theft plan

Boat theft is a growing problem in Florida due to drug and human trafficking. Not only has it been traveling north up both coasts, but it also has been expanding from a focus on triple outboard center consoles to include large cruisers, which are used as “mother ships” that carry fuel. As much as the boating business would like to ...

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Unified Marine becoming a distributor

Unified Marine wants to sell its marine and trailer accessories through boat dealers, but that’s not as easy as it used to be, according to David Nirenberg, the company’s CEO. Many of the industry’s large marine distributors have been bought up by big corporations like Brunswick, he says, and getting your foot in the door of the big players isn’t ...

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Rec Boat Holdings reinvents Four Winns, Glastron, Wellcraft

When a boat builder goes bankrupt, it’s tough on everyone. There are a lot of unanswered questions, whether you’re an employee, a supplier or a dealer. And while it’s good news if the company finds new ownership, that only adds to the list of questions. During this process, dealers are often kept in the dark the longest. After all, their ...

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