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Columns
At the Helm: 16 reasons to attend MDCE 2016
For boat dealers, the Marine Dealer Conference & Expo is one of your best options for growing and improving your…
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Columns
Why you are losing boat sales and discounting unnecessarily
Wow, that’s a pretty bold headline for a sales and marketing article, don’t you think? Once you get over the…
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Features
Clark Marine: Detailed delivery helps educate customers
Any Top 100 dealer knows that you don’t just sell a boat to a customer, hand them the keys and…
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Features
Finding, keeping employees getting tougher
Service, manufacturing positions toughest to fill, survey says As 2016 closes out, one of the biggest challenges facing companies in the industry…
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Features
2016 Boating Industry Movers & Shakers
The 6th annual Movers & Shakers Awards recognizes the top leaders in the boating industry, innovators that are willing to…
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Women Making Waves: Nancy Smith
Nancy Smith Co-Owner/Vice President, Colorado Boat Center Education: Associate’s degree in Marketing Years in the marine industry: 18 What are…
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Women Making Waves: Julie Balzano
Julie Balzano Export Development Director, National Marine Manufacturers Association Education: Bachelor’s Degree – Marketing – Rutgers University. A few short…
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