Author Archives: Contributing Blogger

What is Social CRM?

During some of my recent dealer visits, dealers have been asking how to properly monitor their social media accounts and how they can use the information that they receive to improve their business.

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New SBA rules: What does this mean for your boat dealership?

By Bill Thompson, Cardinal Points Network — Throughout the summer Congress bantered about the Small Business Jobs Act of 2010, touting it as the next brick to rebuilding our economy.  The Act was finally signed into law in late September.  Now the question is what does this mean to a boat dealership? While the boat industry has concentrated discussion around ...

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It’s Only a Matter of Time

For a download fee less than $50 I was able to download a full set of charts that mapped out all of the waterways I would ever visit. It turned my iPhone into one of the most complete GPS’s on the water you could want.

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A Fish Story Worth Repeating

I was fortunate to have the opportunity this past week to visit the famous Pike Place Fish Market in Seattle. You may be familiar with the “Fish Philosophy” that has been the focus of many books, videos, and articles. This place is where it started.

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