The BI Weekly 5 is a collection of tips, news and data affecting the boating industry this week. Be sure to look for the BI Weekly 5 every Tuesday on BoatingIndustry.com.
1. Brunswick’s McCoy tops list of CEOs selling stock
Brunswick Corp. CEO Dusty McCoy made last week’s GuruFocus list of CEOs selling the most stock in their companies.
McCoy sold 372,153 shares for the week and a total of more 1.1 million shares in December. He stills owns hundreds of thousands of shares, according to SEC filings. Several Brunswick executives have been taking advantage of the company’s high stock price this year to sell some of their shares.
2. Missouri “Clean Marina” pilot kicks off
Ten Missouri marinas have expressed interest in participating in the state’s pilot Clean Marina program, modeled after programs in coastal states.
The program is being organized by the Missouri Stream Team Watershed Coalition and Ozarks Water Watch and will start on Table Rock Lake.
3. Delighting customers starts with employees
Want to have happy customers? Make sure you have happy employees, writes a group of customer service experts in this Harvard Business Review blog. Successful companies make four activities habitual: listen to employees, hire for attitude, give people purpose and tap into creativity.
4. Minimum wage increasing in 13 states
Thirteen states will bump up their minimum wage come January 1? What’s the status in your state?
5. How to use Twitter advertising
Not sure how (or if) you should use Twitter advertising. Social Media Examiner offers tips on how to use the various options and make them work for your business.