Marine Retailers Association of the Americas
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MRAA reports success of MICD marketing campaign
The Marine Retailers Association of the Americas announces that its recent MRAA Marine Industry Certified Dealership program campaign as part…
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MRAA launches Training ‘N’ Tactics educational series
The Marine Retailers Association of the Americas announced that it will launch a new monthly educational series, Training ‘N’ Tactics…
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MRAA celebrates 2020 Great Dealerships to Work For
The Marine Retailers Association of the Americas named this year’s marine industry Great Dealerships to Work For, online at the…
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News
NMMA reports Get On Board campaign success
This summer, the recreational boating and fishing industry rallied together in support of a public service campaign to encourage consumers…
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MRAA adds three new team members
The Marine Retailers Association of the Americas has hired three new employees in Education Specialist Cecelia Pallotto, Content Manager Jerrod…
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August/September 2020
Happy boaters: Dealers re-focus on customer service as buying frenzy continues
By Adam Quandt Boating is in, in a big way this year. With articles in national and international publication such…
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Dealers
Industry’s ‘Get On Board’ campaign signals success
In under two months, a collaborative marketing campaign from Take Me Fishing and Discover Boating has reached an audience of more than 640 million.…
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MRAA launches Virtual Business Development Center
In an environment where dealers are seeing unprecedented levels of activity and struggling to keep up, one area that can…
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News
‘Get On Board’ campaign offers new social toolkit content
Discover Boating has updated its online toolkit with new visual assets, including a new boating video and social content for industry stakeholders to…
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News
NMMA, MRAA form strategic partnership to expand Discover Boating
NMMA and MRAA today announced the merger of Grow Boating, Inc. into NMMA as part of a redefined strategic partnership…
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