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Tag Archives: Marine Retailers Association of the Americas

MRAA introduces all-new membership structure

The Marine Retailers Association of the Americas has launched an all-new retail membership structure in an effort to better serve today’s boat dealers. With three levels of membership now available to dealers, service shops, marinas and other retailers, the MRAA has built great value to drive the return on investment dealers seek from their support of the association. “Over the ...

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MRAA Awards will feature comedian James Cunningham as emcee

The Marine Retailers Association of the Americas and the MRAA Educational Foundation has announced comedian James Cunningham will serve as emcee for the MRAA’s 2017 Opening Night Awards Celebration Sunday, Dec. 10, at the Marine Dealer Conference & Expo in Orlando, Fla. Cunningham, who has hosted and performed at numerous events for clients including Pepsi, Frito-Lay, McDonald’s, Walmart, and more, ...

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Barletta Boat Company becomes newest MRAA Platinum Partner

Barletta Boat Company, LLC, manufacturers of Barletta Pontoon Boats, a new entry into the pontoon segment of the marine industry, has become the Marine Retailers Association of the Americas’s newest Platinum Partner Member, the MRAA’s highest level of support. “We are entering the marine business with an all-new approach to dealer and customer relations,” said Bill Fenech, president and co-owner ...

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MRAA introduces certification program at SeaArk meeting

The Marine Retailers Association of the Americas recently participated at the SeaArk Boats dealer meeting, presenting opportunities for dealership growth and success through the Marine Industry Certified Dealership. At the meeting, MRAA Lead Certification Consultant Bob McCann presented twice to the dealers in attendance, offering them insight into a proven path for growth and success. The Dealer Certification Program, endorsed ...

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Forest River joins MRAA as platinum member

Forest River Marine, makers of Berkshire, South Bay and Trifecta pontoons, has joined the Marine Retailers Association of the Americas at the highest level as a Platinum Partner Member. “We believe in the importance of a strong and effective dealer body,” said Tom McCuddy, Forest River Marine general manager. “We are proud to have a strong network of dealers, and ...

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MRAA launches lifetime achievement award

The Marine Retailers Association of the Americas announced that it is launching a lifetime achievement award to recognize and promote marine retail professionals who have made fundamental, significant and sustained contributions to the marine industry. To be presented on Dec. 10, on the opening night of the Marine Dealer Conference & Expo, the inaugural MRAA Lifetime Achievement Award was created ...

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MRAA adds program marketing coordinator

The Marine Retailers Association of the Americas announced expansion of its marketing team, hiring Katie Eichelberger as a program marketing coordinator. Eichelberger has a background in marketing and communications with a Bachelor of Arts degree from Simpson College in Indianola, Iowa. She previously held a position at Blue Cross and Blue Shield where her primary focus was internal communications. “We ...

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Industry groups praise Secretary Zinke in open letter

In an open letter published yesterday in the Wall Street Journal, executives from the marine industry joined a group more than 100 outdoor recreation industry companies praised the agenda being set by Department of the Interior Secretary Ryan Zinke during the first 100 days of Donald Trump’s presidency. These executives represent many segments of the $887 billion outdoor recreation industry ...

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EHOVE Adult Career Center selects technical scholarship recipient

At the 2016 Marine Dealer Conference & Expo this past December, Erie, Huron and Ottawa Vocational Education (EHOVE) Adult Career Center was one of four schools that were awarded a $3,000 Technical Scholarship from the MRAA Educational Foundation. EHOVE recently announced that they have selected Jarrod Turnbull as the recipient of those scholarship funds. Jarrod currently works for South Shore ...

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Boating industry, outdoors groups meet with administration officials

Outdoor Recreation Industry Roundtable

The Outdoor Recreation Industry Roundtable met with senior officials from the U.S. Department of the Interior and U.S. Forest Service Monday, for the first of what’s expected to be a series of official meetings to address boating and outdoor recreation expansion and improvements. The ORIR includes several groups in the boating industry, including BoatUS, MRAA and NMMA. Outdoor recreation is ...

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