BRP names new Evinrude leader

Bombardier Recreational Products Inc. has appointed Tracy Crocker to the position of senior vice-president and general manager, Evinrude following the retirement of his predecessor last month.

“Tracy brings over 30 years of experience, 20 in senior executive roles, in several global companies, most recently in the powersports industry,” said José Boisjoli, president and CEO. “He’s an accomplished strategist and team leader with a solid track record, and has helped organizations connect strategy to action plans and action plans to people.”

Based in Sturtevant, Wisc., Crocker joins BRP’s Management Committee, reporting to Boisjoli.

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