BRP to #sparksomefun in 33 markets with new tour

VALCOURT, Canada – BRP will be showing consumers first hand how to make their dream of owning a Sea-Doo watercraft come true with the Sea-Doo #SPARKSOMEFUN Test Ride Tour. The 2014 #SPARKSOMEFUN Tour will be visiting 33 popular family boating destinations across North America offering consumers the chance to experience how accessible, and fun, the award- winning Sea-Doo Spark watercraft truly is.

The Sea-Doo #SPARKSOMEFUN Test Ride Tour provides current and potential watercraft riders the opportunity to try before they buy. The Sea-Doo events team will assist consumers in finding the right Sea-Doo product to fill their watersports/boating needs. Guests are offered an on-water experience aboard various configurations of the new Sea-Doo Spark, including models equipped with iBR, the only watercraft braking system.  BRP is committed to re-spark the sport of personal watercraft by offering the biggest manufacturer on-water demo effort in the marine industry. In the coming months, BRP is looking to introduce the boating lifestyle to over 4000 people during the 33, three-day weekend events.

BRP’s Sea-Doo Spark is a paradigm-shifting product as the most accessible watercraft on the market, making the dream of being on the water possible for more families. The Sea-Doo Spark’s nimble, compact design features an all-new Exoskel architecture utilizing a new lightweight, durable, 100% recyclable Polytec material. The Spark offers six steps of customization; a choice between 2up or 3up platforms, choice between the most fuel-efficient watercraft engine available, the Rotax 900 ACE or Rotax 900 HO ACE delivering a top speed of 40 and close to 50 mph respectfully, option to add BRP’s intelligent Brake & Reverse (iBR), optional convenience package, choice of five colors, and ability to further personalize, including 20 Attitude Graphics Kits. The Sea-Doo Spark is a compact platform with a price close to 40% lower than the closest competitive model and at half the weight, making it easy to store and tow, and a blast to ride.

The Sea-Doo #SPARKSOMEFUN Test Ride events will be free to the boating public and are managed by the Sea-Doo events team – comprised of industry and product experts – and partnering authorized Sea-Doo watercraft dealers. Each Sea-Doo #SPARKSOMEFUN Tour stop is designed for both experienced and first time boating families to live the Sea-Doo lifestyle in a casual, fun filled atmosphere. Attendees will have the opportunity to experience first hand the fun the Sea-Doo Spark delivers starting at $4999 in United States. They will also be able to try the full-sized Sea-Doo GTI back-to-back to help them decide on the right Sea-Doo model to fit their watersports needs.

We encourage everyone to visit www.TryaSeaDoo.com for detailed event information and to lock in a specific time slot on the day of your choice.

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