Cruzin grows boating with easy peer-to-peer boat rentals
April 8, 2013
Filed under News
Anyone that has been around the recreational boating industry for any time at all knows that to grow boating new ideas are needed. The industry also knows that experience in a boat, on the water, is the best way to attract new participants and to get them interested in adding boating to their lifestyle. One such new idea comes from Cruzin.com, America's only fully insured peer-to-peer boat rental marketplace.
Cruzin provides a secure place for boat owners to generate revenue, while qualified boat renters get access to a diverse inventory of boats at affordable rates. The idea is to match up boating enthusiasts who don't own a boat with current boat owners who want to defray some of the costs of keeping their vessel.
As The Economist reported recently, the peer-to-peer economy in vacation rentals and car sharing has become mainstream and now Cruzin introduces an entirely new level of professionalism and security to the fledgling P2P boat rental space. "The success of collaborative consumption hinges on establishing a community of trust, and providing security to those who participate," explains Jaclyn Baumgarten, Cruzin CEO. "With Cruzin, boat owners can feel comfortable knowing their boat is fully insured and that we've taken steps to pre-qualify the renters. Their trust is vital to us."
In addition to matching up boat owners with those who want to rent, Cruzin provides insurance, pre-screening of renters, towing services, and boating safety education. The peer-to-peer relationships encourage feedback on the website that helps others make decisions about what kind of boat to rent, to whom to rent, and walks everyone through the process to make it as simple as possible. Boat owners create a profile page on www.cruzin.com listing their craft with photos, specs, availability and rental prices. Renters complete an Experian background check and submit boating education and experience for their profile before inquiring about a boat.
Cruzin insures both owners and renters with $1,000,000 in hull and liability insurance from one of the world's top marine insurers, a world class AM Best rated A+ (superior) firm. Peace of mind is ensured for all with BoatUS on-water towing services should assistance be needed. Additionally through BoatUS, Cruzin provides free access to US Coast Guard approved boating safety education and certification as part of its careful boater-qualification services.
"Cruzin is not just a simple listing service or aggregator of charter companies," said Baumgarten. "We very carefully selected our partners and worked with them to craft solutions that are properly suited for the boating sector. Our members' satisfaction and security are our top priorities." Baumgarten, together with co-founder and experienced blue-water sailor Mark Harrison founded Cruzin in 2012.
The company is currently launching their beta program in Ft. Lauderdale, Florida with a pilot at Harbour Towne Marina in conjunction with Cruzin partner Westrec Marinas. "Westrec has always been focused on hosting and providing quality boating experiences for our marina customers. We see tremendous value in the approach that Cruzin is utilizing in leveraging the growing peer-to-peer economy in attracting a new audience to boating in an affordable and hassle free manner," said Bill Anderson, president, Westrec Marinas. "The idea that it includes a value proposition for our existing customer in helping them to defer some of their boating expense is a bonus."
Cruzin is actively seeking beta users. Invitations to join the Cruzin beta site can be requested at www.cruzin.com, where visitors can also review an overview, "How it Works". A national launch of the site is expected this summer.