Silverlake West appointed Western USA rep for MPI
March 20, 2013
Filed under News
Huntington Beach, CA. - Marine Products International (MPI) of Eastlake, OHIO, has appointed Silverlake West Company, Inc. of Huntington Beach, CA, as their reps for aftermarket business in the entire Western USA.
Rick Silverlake, president, S-West Inc. said: "This is a perfect fit for MPI and our agency, we have a long standing record for MPI producing results in OEM business and we are going to use that expertise to develop the aftermarket business as well." Dave Borgaard, the S-West Inc. V.P., will be spearheading the efforts for aftermarket hose business. Silverlake is a long standing rep for MPI in the OEM segment and Borgaard has history with MPI as Sales Manager before entering the rep part of the business.
Borgaard said: "No question about it, we know the product, we know MPI, we know the customers, and this is an extraordinary amount of expertise within our agency to get this job done."
MPI is the preeminent supplier of hose to the Marine Industry, both in OEM and Aftermarket, supplying certified hose that encompasses EPA, SAE, NMMA, and CARB requirements.
Mark Strang with MPI said: "Our team is stronger now with the increased coverage by Silverlake in the West. MPI has weathered the Marine Industry tough times and is even more resolute in our dedication to the boat business and our OEM and aftermarket customers".