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2016 Best in Class: Best New Idea

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Best New Idea BMC Boats Longwood, Fla. One of the most important facets of the Top 100 program is the sharing of  best practices – not only among the Top 100 companies themselves but the entire industry. This year, for the first time, we’re recognizing one particular idea as the Best New Idea from a Top 100 dealer. That winner ...

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2016 Best in Class: Best Boat Show Strategy

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Best Boat Show Strategy Candlewood East Marina Brookfield, Conn. For Candlewood East Marina, preparing for a boat show is like executing any other marketing strategy: You need to know your audience and how to satisfy their needs. The dealership exhibits in three boat shows, and for each show the staff identifies the demographic makeup of the attendees. This is determined ...

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2016 Best in Class: Best Digital Strategy

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Best Digital Strategy Austin Boats & Motors Austin, Texas The website is the new front door to a business. It is the first impression most customers will have of you, and it can make or break your success with prospects. What makes Austin Boats & Motors’s website special is that it clearly understands this concept, while dually understanding the importance of ...

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2016 Best in Class: Best Training & Benefits

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Best Training & Benefits Irwin Marine Laconia, N.H. During the recession, everyone had to scale back to stay alive. This meant making very difficult cuts within the business, and in many cases those cuts included benefits. However, the boating industry is now at a point where it has reasonably bounced back, and the benefits once provided to employees should return. ...

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2016 Best in Class: Best Marketing

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Best Marketing Hampton Watercraft and Marine Hampton Bays, N.Y. From social media to direct mail to events, Hampton Watercraft and Marine put a particular emphasis on improving its marketing in 2015. The Long Island dealer started by expanding its social media presence through increased posting and special social media accounts dedicated to its MasterCraft boat line. “While we try and grow our ...

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The 2016 Top 100 Dealers

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As the Boating Industry Top 100 celebrates its 12th year, the dealers on the list are stronger than they have been since before the Great Recession. The Top 100 and Hall of Fame reached nearly $2.7 billion in total revenue in 2015, surpassing last year’s total by more than $100 million. It was the third-highest total in the history of ...

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At the Helm: A Top 100 stronger than ever

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This month we recognize the Boating Industry Top 100 – the best boat dealers in North America. And as we celebrate their success for the 12th time, the dealers on the list are stronger than they have been since before the Great Recession. The Top 100 and Hall of Fame reached nearly $2.7 billion in total revenue in 2015, surpassing ...

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2016 Dealer of the Year: OneWater Marine Holdings

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There may not be a company doing more to shake up the boating industry than OneWater Marine Holdings. Since 2010 – first as Singleton Marine Group and now as OneWater – the company has united nine dealer brands under one umbrella. As of mid-2016, the company had 35 locations stretching across the southern U.S. It’s something we haven’t seen since ...

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Economic Snapshot: Existing home sales stay at pre-recession levels

Photo credit to Dan Moyle

Existing home sales increased again in November, building on the pre-recession levels October sales hit last month. Housing starts dropped this month, but housing completions remain high. Existing home sales Total existing home sales increased 0.7 percent to a seasonally adjusted annual rate of 5.61 million in November, up from a downwardly revised 5.57 million in October. This is the ...

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Boat sales continue growth in November

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Year-over-year growth in boat sales held steady in November, with the strongest growth in fishing and ski boats, according to the latest Info-Link Bellwether report. According to Info-Link, the Bellwether report tracks sales of powerboats across the country based on new U.S. boat registrations on a rolling 12-month basis. Bellwether states are geographically dispersed states representing roughly half of the ...

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