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Wanda Kenton Smith named Darlene Briggs Marine Woman of the Year

Wanda Kenton Smith of Freedom Boat Club has been selected as the recipient of the 31st annual Darlene Briggs Woman of the Year Award. The scholarship was presented to Kenton Smith on Sunday evening, Dec. 10, during the the Marine Retailers Association of the Americas Opening Night Awards Celebration at the Rosen Centre Hotel in Orlando, Fla. Joining the marine ...

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ABYC introduces secondary school marine service program

The American Boat and Yacht Council (ABYC) has announced the release of a marine service technology program to help secondary schools implement standards based curriculum with an inland or coastal focus. The curriculum package includes a textbook, instructor guides, PowerPoint presentations, sample test questions and online videos.   “We are thrilled to launch the only standards based curriculum program in ...

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Bass Pro Shops renews support of fishing education fund

The Recreational Boating & Fishing Foundation recently announced the George H.W. Bush Vamos A Pescar Education Fund will once again receive support from Bass Pro Shops. A $50,000 donation will help the Education Fund in its mission to provide educational fishing and boating opportunities to Hispanic communities and urban areas. “The need to engage this important audience has been clear ...

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BoatUS hurricane damage estimate tells tale of two storms

The recent BoatUS estimate of recreational boat storm damage from Hurricane Harvey and Hurricane Irma is strikingly close to 2012’s Hurricane Sandy, BoatUS estimates released this week indicate more than 63,000 recreational boats were damaged or destroyed as a result of the two recent storms, with a combined dollar damage estimate of $655 million (boats only). Hurricane Sandy remains the ...

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Q & A with MDCE closing keynote Rory Vaden

Self-discipline strategist and business motivational speaker Rory Vaden will present the closing keynote at the 2017 Marine Dealers Conference & Expo, which will be held Dec. 10-13 at the Orange County Convention Center. Vaden’s presentation – “Leaders Take the Stairs: Creating a Culture of Discipline” – will conclude the MDCE event schedule on Wednesday, Dec. 13, at 3 p.m. During ...

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Q & A with MDCE opening keynote Tim Sanders

At this year's Marine Dealer Conference & Expo, Tim Sanders will deliver the opening keynote. His talk, “How Digital Can Supercharge Your Business,” will offer advice on how to leverage customer media, inexpensive content, and targeted social ads to help dealers bring clients through the door. Sanders is an Internet pioneer and New York Times best-selling author. He was an ...

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Off Shore Marine: Events bring customers from afar

Off Shore Marine is on a growth trajectory. In both 2015 and 2016, the dealership reported impressive double-digit revenue growth, and it’s on pace to do the same this year.  With limited boating areas near its sole location in Branchville, N.J., Off Shore Marine has buckled down and worked hard to market to customers as far as 120 miles away. ...

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Boat, marine industry unites in spearheading Hurricane Harvey support effort

Boatbuilders, engine manufacturers, marinas and dealers were united in rescue and support efforts the week following Hurricane Harvey. In a four-day period, many areas received more than 40 inches of rain as a historic storm system meandered over eastern Texas and adjacent waters, causing catastrophic flooding. The industry’s response to the first major hurricane to make landfall in the United ...

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Sales pitches that don’t sell

Sales pitches are shortcuts that save time and don’t require thinking. They’re the stock-in-trade of salespeople, rolling off the tongue easily and unconsciously. They once worked well with customers, but not so much today. Here are some of them: “How can I help you?” This one gets top billing on the list, and deservedly so. It’s leftover from the last ...

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BoatUS provides post-hurricane update on Texas recreational boat salvage

With Tropical Storm Harvey making its final Texas landfall and slowly dissipating, field reports assessing the damage to recreational boating are starting to arrive. The BoatUS Catastrophe Team reports that Aransas Pass, Port Aransas and Rockport in Texas were the hardest hit areas for recreational boats and marinas when the hurricane made its initial landfall. Salvage operations are underway in ...

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