Blogs
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Plan your sales game
In reporting on a feature about sales training for the June issue of Boating Industry, one word has risen to…
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What are you touting? Discounts or value?
A couple months ago, I was in my car, and a commercial came on the radio that caught my attention.…
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Pretending it is summer
You’re probably sick of hearing about all the snow in northern states — it’s still snowing — but no matter where…
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OK, maybe the government is out to get you
Whenever we ask for your opinions in one of our reader surveys, there tends to be a theme that the…
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Here comes the consolidation
I say this too often — just ask my boss — but I recently wrote a really good story. It’s not…
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Are you following up with every prospect?
People who know me well know I’m a big fan of a particular automotive manufacturer. Cars have been a big…
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Industry taking E15 message to the airwaves
Boating industry efforts to repeal the Renewable Fuel Standard continue to heat up with a new television commercial airing in…
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Winter of never-ending winter
Much has been written about this winter, stubborn and irritable as it continues dropping powder by the fistful in the…
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The more things change …
Coming up in June, we’ll be running some anniversary content as we celebrate the 85 years since Boating Business, the…
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The Spark heard around the industry
A personal watercraft that starts at $4,999 with monthly payments under $100, an advanced, quiet engine, and a whole industry…
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