Liz Keener
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Don’t let a potential customer walk away
I recently went to a car dealership to have my oil changed. I walked toward the lounge adjacent to the…
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How long are your customers waiting on the phone?
Recently I called a dealership looking for a specific employee. The phone was answered promptly. I asked for the person…
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What are your dealership’s New Year’s resolutions?
It will happen. This week local gyms will be full of people; those you’ve never seen before will be clamoring…
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Always remember to ask for the sale
Recently my car required an oil change. Since I bought my pre-owned car from a dealership that carries a different…
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Are a few dollars worth customer satisfaction and loyalty?
There’s no hiding that I am a diehard Minnesota Vikings fan. So it was no surprise when my Secret Santa/sister-in-law…
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Quit looking at your phone at shows!
A couple weeks ago, I ventured over to the Minneapolis Boat Show, and as I wandered the show, I noticed…
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What are you touting? Discounts or value?
A couple months ago, I was in my car, and a commercial came on the radio that caught my attention.…
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Are you following up with every prospect?
People who know me well know I’m a big fan of a particular automotive manufacturer. Cars have been a big…
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The value of a demo ride
Last fall I was invited to a PWC demo. I’ll admit I was a little nervous about keeping up with…
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What questions do you ask during an interview?
A couple days ago, I was prepping my husband for an upcoming job interview. I was throwing out typical interview…
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